C# :: How To Retrieve Only Date From Datetime From Database

i have a form in which i have a field date of birth , and a textbox to fill date of birth , when a person fills his date of birth like 01/01/1990 , then it will be saved into database , and when i retrieve this date form database then this comes 01/01/1990 12:00 AM , i want only date part from it.

This is my form to fillup date of birth

form.aspx
<tr>
<td width="30%">
Date of Birth
<br />
</td> <td style="width: 1px">
:<asp:TextBox ID="txtDateofBirth" runat="server" placeholder="dd/mm/yyyy"></asp:TextBox>
</td> <td class="td2">
</td>
</tr>

this is code for form.aspx.cs

SqlCommand cmd = new SqlCommand("insert into ApplicantForm(NameofApplicant, dateofbirth)" +
"values( @NameofApplicant, convert(Datetime, @dateofBirth, 103)", con);
cmd.Parameters.AddWithValue("@dateofBirth",txtDateofBirth.Text);

this is code for print of this date of birth

print.aspx

<asp:Label ID="txtDOB" runat="server" ></asp:Label>

this is code print.aspx.cs

SqlCommand cmd = new SqlCommand("Select * from ApplicantForm Where ApplicantId=" + ((Request.QueryString["ApplicantId"])) + "", con);
dr = cmd.ExecuteReader();
txtDOB.Text = dr["dob"].ToString();